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Social media systems curb attrition rates

In-house social networking forums are taking on in a big way in the corporate setups curbing attrition rates upto third of the normal level, The Times of India states in an article. Surprised ? Gone...

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Communities will be the next big thing in marketing

Jessie Paul is the managing director of Paul Writer, which she founded in early 2010 that works with clients in the B2B, services and technology space to create optimal marketing plans. Padmaja Nagarur...

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Salesforce acquires Radian6 – CRM meets ORM

San Francisco based Salesforce.com has stepped up to acquire social media monitoring platform – Radian 6, in a $326 million deal. This indicates a step in the online reputation management (ORM) space...

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Charlie Wood, Radian6 at #indiasocial12 #video

Charlie Wood, Area Vice President – Asia Pacific & Japan, Salesforce Radian6 presenting his Leader Speak: Six Steps to a Social Enterprise for Customs Success in a Social World, at the IndiaSocial...

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Interesting facts about email marketing

As a follow up to yesterday’s post on email marketing, here are some fascinating statistics and data from Salesforce about email ads: Promotions 44% of email recipients made at least one purchase based...

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